This landing page was completed during my UX design course. Throughout the semester I learned many approaches for different brainstorming and design methods. The competitive research and user personas helped to create a successful project. I was able to identify the purpose of the campaign, target market, and find the most effective outcome for the site. I chose Sun Bum and Coral Guardian for the collaboration, to bring more awareness towards coral bleaching and the negative impact climate change has on the environment.
